Research Report Essay Example | Topics and Well Written Essays - 3250 words

Research Report - Essay Example This saves the time that they would take in going to the ticket sale points in order to acquire them. This has also reduced the cases of theft by various parties involved in the processes of the designing of the manual tickets as most of them print extra ticked for sale without the knowledge of the management of the clubs (Benun, 2007, p.79). The money that they get from such activities go directly into their own pockets and this denies the clubs a lot of revenue. This is what has led to many companies and football teams adopting the technology of online ticketing for the purposes of saving time, money as well as maximizing on the revenue. The use of this technology also helps the clubs in knowing their members easily as fans are in a position of subscribing to the club’s website in order to gain membership. The fans are given their login details that they use to enter the website. After they have given their details, they are also notified through SMSs that are sent to them i nforming them of the upcoming matches and the ticketing information. This gives the fans in knowing when and where their team will be playing without having to rely on news from the mainstream media (Clark, 2003, p.48). The clubs are also able to sale their products such as merchandize through their website as the payments are done online and then delivery is done. Currently, nearly all the big clubs sale their tickets online and the sales can start as early as a week earlier before the kick off. In the website, the fans can acquire membership by creating their own accounts that they are identified with. The importance of the membership programs is that it gives them priority in matters ticketing as they become the first ones to get their tickets before the non-members. This can also give them the advantage of getting the tickets at cheaper prices as compared to the non-members. Literature review. Some websites are designed in a manner such that before one logs into the website, the y receive some messages that contain the codes that they use to enter (Krug, 2000, p.93). These are purposely for security to avoid things such as hacking. This also helps in avoiding things such as ticket broking whereby some other business people buy the tickets from the club at affordable rates and then sell them to other people at their own set price. This has the effect of locking out some fans from the stadium who cannot afford their ticket prices or even denying the club its revenue as potential clients are discouraged by the exorbitant prices set by the brokers, thinking that they are the clubs’ agents (Slatin, and Rush, 2002, p.78). Communication through SMS has been on a steady increase in personal matters, business and even purposes of information. Presently, many innovative applications are built on top of the technology of SMS and even development of more. Several organizations in the countries that are more developed have started using SMS services in interactio n with members and also sending notifications and alerts (Mueller, and Mueller, 2003 p.67). The major advantages of this technology is receiving and sending information to people and groups. Application of the SMS in web-based ecommerce The technology of SMS is now being applied in several organizations for delivery of their services in a more efficient and effective manner. The technology could be used in the provision of easy and quick access to the website of